Business Administration

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Business Administration

Program Overview

In today’s rapidly evolving global economy, having a degree in business administration can lead to scores of career opportunities and provide students with the foundation they need to succeed in a wide array of specialty areas, from finance and international business to management and marketing – and much more.

Program Objectives

Keiser University offers both an Associate and Bachelor of Arts degree in Business Administration that is designed to develop students’ abilities to understand business concepts, terms and theories, as well as to think critically and communicate effectively.

The associate degree program provides basic business administration skills. Students use computers, computer skills and software applications necessary to prosper in a business environment. Courses provide an understanding of business administration methods, management skills and business knowledge.

The bachelor’s degree program provides students with both the broad conceptual framework and the work-specific skills they need to build a meaningful and successful career. Plus, you will choose a concentration that will allow you to focus on one area of specialization:

Business Administration, BA – Management
Business Administration, BA – Human Resource Management
Business Administration, BA – International Business
Business Administration, BA – Marketing
Business Administration, BA – Finance
Business Administration, BA – Transportation and Logistics
Business Administration, BA – Hospitality Management
Business Administration, BA – Entrepreneurship *
Business Administration, BA – Automotive Dealership Management *
Business Administration, BA – Equine Studies *

 *Offered at the West Palm Beach Flagship - Residential campus.

Coursework focuses on key concepts in accounting and finance, management and marketing, and law so graduates are ready to compete and succeed in local, regional and international settings. Plus, hands-on opportunities let students implement and test their skills, providing them with real-world expertise that can provide an advantage in a competitive job market. 

Career Opportunities

Graduates of the Business Administration program can pursue entry-level positions in a wide range of fields such as:

  • Banking
  • Finance
  • Government
  • Human Resources
  • Logistics
  • Management
  • Marketing
  • Operations

Upon completing your bachelor's degree, you will be eligible to apply to Keiser University's Master of Business Administration program.

Contact Keiser University today to learn more about our Business Administration programs.